Service Management Unplugged
Rethinking ESM
Why tune in?
Step into a new era of service management with Service Management Unplugged – a series of candid, expert-led discussions that challenge the status quo. Let’s Talk ESM and explore what’s next in Service Management. Our experts will reveal how IT and business teams can transform workflows, enhance collaboration, and maximize efficiency using Jira Service Management (JSM).
Episode #1: Reimagining ITSM
Harnessing JSM’s Modular Capabilities
Discover how Jira Service Management (JSM) is revolutionizing IT service management through modular flexibility, AI-powered automation, and seamless integrations.
Format: Online, pre-recorded (watch on demand)
Access: Available now

Featured Speakers
Adam Jackson – Global Head of ESM Practice, Valiantys
Adam is a dynamic senior IT leader with over 15 years of experience driving global digital transformation and streamlined service management, currently leading the Global ESM practice at Valiantys. As an ITIL4 Strategic Leader and Managing Professional, he specializes in simplifying complex processes and embedding effective change methodologies to deliver strategic impact and continuous improvement.
Nivine Alaeddine – Senior ITSM Consultant, Valiantys
Nivine has extensive experience supporting digital architects in the banking industry. She is a skilled service desk and software support specialist, excelling in stakeholder engagement and IT service management, with a strong focus on solving IT challenges efficiently.
Richard Crampton – Senior Solutions Engineer, Atlassian
A seasoned IT professional and Service Management evangelist, Richard is passionate about helping organizations align people, processes, and technology to drive transformation. As a Six Sigma Greenbelt and ITIL4 MP certified expert, he specializes in leveraging Atlassian’s JIRA Service Management to enhance service excellence.
Adam Jackson
Adam Jackson – Global Head of ESM Practice, Valiantys
Adam is a dynamic senior IT leader with over 15 years of experience driving global digital transformation and streamlined service management, currently leading the Global ESM practice at Valiantys. As an ITIL4 Strategic Leader and Managing Professional, he specializes in simplifying complex processes and embedding effective change methodologies to deliver strategic impact and continuous improvement.
Nivine Alaeddine
Nivine Alaeddine – Senior ITSM Consultant, Valiantys
Nivine has extensive experience supporting digital architects in the banking industry. She is a skilled service desk and software support specialist, excelling in stakeholder engagement and IT service management, with a strong focus on solving IT challenges efficiently.
Richard Crampton
Richard Crampton – Senior Solutions Engineer, Atlassian
A seasoned IT professional and Service Management evangelist, Richard is passionate about helping organizations align people, processes, and technology to drive transformation. As a Six Sigma Greenbelt and ITIL4 MP certified expert, he specializes in leveraging Atlassian’s JIRA Service Management to enhance service excellence.
Unlock Full Access
Gain exclusive access to the full talk and explore:
How JSM’s modular approach adapts to evolving business needs, streamlining IT service management for enhanced efficiency.
How automation and AI-powered workflows improve cross-team collaboration and service delivery.
How JSM’s automation capabilities and integrations drive agility, reduce downtime, and improve decision-making in IT service management.
How AI and automation enhance the onboarding journey, ensuring seamless IT service delivery.
Full Video Access
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Evan L., Director of Engineering, Redfin
In just one year our Jira deployment has become enterprise-wide. The range of services available through Valiantys Support has allowed us to keep growing. We can access emergency troubleshooting, advice, and administrative tasks assistance.
Averil F., Atlassian Tooling Expert, System C Healthcare

The work completed during the training with Valiantys allowed us to save a lot of time. The consultants really understood our needs, thanks to their expertise and experience with customers, and helped us to quickly identify the best practices we wanted to implement.
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