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Marketing Terms & Partners

 

Valiantys is committed to transparency and how we communicate with you and use your information responsibly. This page provides additional information about how we use third-party marketing technologies and process personal data for marketing outreach. It complements our broader Privacy Policy, which we encourage you to review for a comprehensive overview.

 

How We Use Your Information for Marketing

When you engage with us—by downloading content, subscribing to our emails, signing up for webinars, attending events, or visiting our website—we may collect limited personal information to:

  • Share updates about our products and services
  • Send helpful resources (guides, case studies, events, etc.)
  • Invite you to webinars, trainings, or demos
  • Personalize your experience across our channels

We will use your data (name, email address, and status of your contractual relationship) to contact you for promotional purposes. You have the right to object to the use of your data for this purpose at any time, without incurring any costs other than those for transmitting your objection at standard rates. For further information, please read our privacy notice for customers. 

Website Tracking & Cookies

We use cookies and similar tracking technologies to better understand how visitors interact with our site and marketing campaigns. This allows us to:

  • Analyze website performance
  • Personalize website content based on behavior
  • Track the effectiveness of campaigns
  • Deliver relevant advertising

You can control or disable cookies through your browser settings or by adjusting your preferences in our cookie consent banner.

Use of Third‑Party Marketing Partners

We engage with trusted third-party marketing partners to support our outreach and lead generation activities. These partners may process limited personal and company-related data on our behalf, such as:

  • Publicly available business email addresses
  • Company-level firmographic data
  • Browsing activity on our website associated with business IP addresses

We ensure that all such processing is governed by appropriate data processing agreements and security safeguards. We do not publicly list all partners but can disclose them upon legitimate request as required under GDPR. We do not sell your data to any third party.

Marketing Communications

Where permitted, we may contact individuals in a professional capacity to introduce our services. All recipients have the right to:

  • Opt out of future marketing communications at any time
  • Request access to their data (Subject Access Request)
  • Request deletion or rectification of data we hold

Please note: Transactional or service-related messages (e.g., responses to support requests or account-related notifications) are not considered marketing communications.

 


Our marketing systems and processes are designed with privacy-first principles and consent at the core. If you have any questions about how your data is used in our marketing programs, please reach out to dpo-gdpr@valiantys.com.