At Valiantys, we are dedicated to helping you maximize the potential of your Atlassian suite, ensuring you achieve optimal returns on your investment. As part of our commitment to keeping you informed about important Atlassian updates, I wanted to share some key information.
On August 19th, 2025, Atlassian announced Cloud pricing and packaging updates, impacting new purchases, renewals, and upgrades which go into effect on October 15, 2025. These updates reflect Atlassian's continued investment in enhanced product capabilities, enterprise-grade security, scalable performance, and an optimized user experience in the Atlassian Cloud.
Cloud List Price Changes
The following table summarizes the percentage increases by product and plan:
|
Standard Plan - |
Premium Plan - |
Enterprise Plan - |
---|---|---|---|
Jira |
5% |
7.5% |
7.5% - 10% |
Confluence |
5% |
7.5% |
7.5% - 10% |
Jira Service Management |
5% |
7.5% |
7.5% |
Guard |
5% |
N/A |
N/A |
Bitbucket |
10% |
10% |
N/A |
TeamWork Collection |
N/A |
7.5% |
7.5% - 10% |
Atlassian Government Cloud: |
N/A |
N/A |
7.5% - 10% |
Atlassian Government Cloud: |
N/A |
N/A |
7.5% |
Additional Pricing & Packaging Changes
-
Guard pricing tiers for annual plans in the 2,000 - 10,000 seat range will be aligned with the equivalent pricing tiers for Jira and Confluence Cloud
-
New Guard pricing tiers will support up to 100,000 users
-
Currency adjustments: The Japanese yen (JPY) exchange rate will be updated to better align with Atlassian’s US dollar list prices. This applies to all Cloud and Data Center prices in JPY
Why Atlassian is Updating Pricing
Atlassian Cloud today is more capable, secure, and scalable than it has ever been. It delivers significantly more value to customers than even a year ago. These pricing updates reflect the continued investment in innovation, performance, and enterprise-grade features designed to help you achieve better outcomes.
Over the past 12 months, Atlassian has delivered hundreds of enhancements across the Cloud platform, including:
-
Jira is accelerating the flow of work thanks to redesigned work items, with 159 new features delivered. These include a reimagined list view, renaming of work item types, new public work intake forms, and custom project templates.
-
Confluence is rapidly becoming the collaborative workspace for all types of teams, thanks to 172 new features like new content types like whiteboards and databases, live docs, AI content suggestions, and end-user automation.
-
Jira Service Management is redefining modern service delivery with AI-powered support, including purpose-built HRSM capabilities with 30+ pre-built templates, request orchestration, and top HR integrations; end-to-end AIOps automating incident response from detection to resolution; and enterprise-grade asset management supporting 30x faster imports.
-
Atlassian has shipped over 49 new enterprise-grade capabilities to meet the needs of the world’s largest organizations. That includes doubling user limits for Jira to support 100k users and tripling site user limits for Confluence to 150k. They’ve expanded data residency coverage and added new compliance certifications like C5 and IRAP.
-
The Teamwork Graph, Atlassian’s data intelligence layer, now supports nearly 100 connectors, and has mapped over 10 billion data objects to power customers' cross-app automations, analytics, search, and AI.
-
The Atlassian Cloud Platform now includes productivity apps for all users: Home, Goals, and Teams, to reduce context switching and give users real-time visibility into the progress of work.
Our Recommendations
To help you navigate these changes and minimize impact, we suggest:
-
If your renewal date is within 90 days of October 15, renew early at the current tier pricing, locking in your rate before the new structure takes effect and consider using this opportunity to upgrade to the next tier at minimal additional cost compared to the upcoming prices, giving you access to enhanced features and services with little difference in investment
-
If you have started considering a move to the Atlassian Cloud, utilize this opportunity to lock in your licenses at the current pricing before the new rates take effect.
Regardless of anything that happens in the Atlassian ecosystem, the Valiantys team is always here to help you with our complementary licensing services aimed at maximizing the return on your investment with Atlassian:
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Savings: As Platinum Solution Partners, Valiantys proactively identifies all of your eligible incentives.
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License consulting: Not sure what you need? Our experts can recommend apps that fit your use case or highlight redundant functionality among your existing add-ons to minimize cost.
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Renewal management: Valiantys helps you ensure business continuity with your Atlassian tool suite by providing renewal reminders.
Contact our Valiantys licensing experts today for a complimentary tailored quote before the October 15 deadline.